Communicating Science Online
From research to the feed – strategic, relevant and visible.
What you can expect from our training
The digital media landscape offers scientists new opportunities to actively participate in public debates and place research topics in a targeted manner. Social networks and blogs are ideal channels for this – with the right strategy. This interactive training course provides practical information on how to use social media effectively, which rules apply to digital communication and how to set up a professional online profile. Through practical exercises, participants receive valuable tips on how to communicate scientific content on the various social media platforms in a targeted and effective manner. The focus on individual platforms can be set according to the expectations of the participants.
Thematic focus
- The new media landscape and the consequences for science communication
- Instagram, Bluesky, LinkedIn, TikTok – focus possible on request
- The digital profile and how to influence it
- Planning your own online communication strategy
- Tips and tricks for successful communication online
Framework data
- Objectives: Overview of relevant social media channels for Wisskomm. Development of own online communication strategies
- Target group: PhD students, postdocs, group leaders, professors, research assistants and employees of communication departments
- Contact persons: Sandra Helber & Tizian Ehrlich
Soziale Medien in der Wissenschaftskommunikation: Verfügbare Formate
Unsere Workshops und Kurse sind in verschiedenen Formaten verfügbar, abgestimmt auf individuelle Lernbedürfnisse. Ob in Präsenz, virtuell oder als digitaler Selbstlernkurs – jedes Format fördert gezielt den Kompetenzaufbau in der Wissenschaftskommunikation.
Für Einzelpersonen
Our Trainers
Our lecturers come from the fields of research, journalism and professional science communication. What they all have in common is many years of experience in communicating with target groups beyond the academic world and a passion for passing on their knowledge and experience in our workshops and courses.
Do you have any questions or would you like to find out more about our services?
Whether face-to-face workshop, online workshop or e-learning course – NaWik has the right training courses for good science communication.
I would be happy to advise you personally.
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