Media Training for Scientists

Confident in front of camera and microphone – clear, comprehensible and authentic.

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What you can expect from our training

Our media training prepares researchers for interview situations and for engaging with journalists. You will learn how to present yourself in front of a camera and microphone in a supportive environment, to express your views clearly and to explain complex topics in an accessible way. During the workshop, participants practise communicating in a way that is tailored to the target audience and appropriate to the medium, which helps them to come across as convincing when speaking in public.

Thematic focus

Of senders and receivers – levels of communication
Science in the media – The world in 30 seconds
The radio statement – short and understandable
The television message – also emotional
The interview in front of the camera – increasing media presence
When the body speaks – interpreting physical signals correctly
Dealing with critical questions – discussion culture

Framework data

Objectives: Preparation for interview situations in front of microphone and camera. Understanding the logic of the media business
Target audience: Scientists at all career levels who are confronted with media inquiries and interact with journalists
Contact persons: Sandra Helber & Tizian Ehrlich

Media Training for Scientists: Available formats

Our workshops and courses are available in various formats, tailored to individual learning needs. Whether face-to-face, virtual or as a digital self-study course – each format specifically promotes the development of skills in science communication.

For institutions

To the in-person workshop

To the online workshop

Our Trainers

Our lecturers come from the fields of research, journalism and professional science communication. What they all have in common is many years of experience in communicating with target groups beyond the academic world and a passion for passing on their knowledge and experience in our workshops and courses.