Communicating Science Online
From research to the feed – strategic, relevant and visible.
What you can expect from our training
The digital media landscape offers scientists new opportunities to actively participate in public debates and place research topics in a targeted manner. Social networks and blogs are ideal channels for this – with the right strategy. This interactive training course provides practical information on how to use social media effectively, which rules apply to digital communication and how to set up a professional online profile. Through practical exercises, participants receive valuable tips on how to communicate scientific content on the various social media platforms in a targeted and effective manner. The focus on individual platforms can be set according to the expectations of the participants.
Thematic focus
- The new media landscape and the consequences for science communication
- Instagram, Bluesky, LinkedIn, TikTok – focus possible on request
- The digital profile and how to influence it
- Planning your own online communication strategy
- Tips and tricks for successful communication online
Framework data
- Objectives: Overview of relevant social media channels for Wisskomm. Development of own online communication strategies
- Target group: PhD students, postdocs, group leaders, professors, research assistants and employees of communication departments
- Contact persons: Sandra Helber & Tizian Ehrlich
Communicating Science Online: available formats
Our workshops and courses are available in various formats, tailored to individual learning needs. Whether face-to-face, virtual or as a digital self-study course – each format specifically promotes the development of skills in science communication.
In-person Workshop
Direct exchange and practical application: Our face-to-face workshops offer a focused learning environment with a real break away from the daily work routine. The focus here is on direct exchange with trainers and the group. Interactive exercises and practical methods make the content tangible and firmly anchored. The intensive learning experience leaves a lasting impression. Our workshops take place either at your institution or in the NaWik course room.
Online workshop
Location-independent learning in the virtual course room: our online workshops bring participants together online at fixed training times. The units – two or three half days – can be easily integrated into everyday working life. Each training session is accompanied live by two trainers and takes place in small groups to enable intensive exchange and individual feedback.
E-learning Course
Learn when and where it suits: our e-learning courses enable flexible self-study with multimedia and interactive content – from quizzes to texts, videos to animations. Participants work through the modules at their own pace and receive targeted feedback through exemplary solutions. Self-tests allow users to check their own learning progress.
Our Trainers
Our lecturers come from the fields of research, journalism and professional science communication. What they all have in common is many years of experience in communicating with target groups beyond the academic world and a passion for passing on their knowledge and experience in our workshops and courses.
Dr. Lorenz Adlung
Dr. Lorenz Adlung
Dr. Christiane Attig
Dr. Christiane Attig
Johanna Barnbeck
Johanna Barnbeck
Dr. Stina Börchers
Dr. Stina Börchers
Gordon Bolduan
Gordon Bolduan
Dr. Ulrike Brandt-Bohne
Workshop Trainer
Dr. Ulrike Brandt-Bohne
Dozentin
Dr. Annika Bremhorst
Dr. Annika Bremhorst
Dr. Jens Foell
Dr. Jens Foell
Dr. Helena Hartmann
Dr. Helena Hartmann
Dr. Tobias Maier
Bereichsleiter Lehre
Dr. Tobias Maier
Head of Teaching & Training
Jens Notroff
Jens Notroff
Dr. Jan Philipp Rudloff
Dr. Jan Philipp Rudloff
Dr. Christian Scharun
Dr. Christian Scharun
Marc Scheloske
Marc Scheloske
Dr. David Spencer
Dr. Sabrina Schröder
Redakteurin wissenschaftskommunikation.de
Dr. Sabrina Schröder
Editor, wissenschaftskommunikation.de
Lena Schwenker
Lena Schwenker
Do you have any questions or would you like to find out more about our services?
Whether face-to-face workshop, online workshop or e-learning course – NaWik has the right training courses for good science communication.
I would be happy to advise you personally.
You may also be interested in these workshops and courses
KI in der Wissenschaftskommunikation
Basics of Science Communication
Grundlagen der Wissenschaftskommunikation
Soziale Medien in der Wissenschaftskommunikation
Verständlich Schreiben über Wissenschaft
